Q: What is CPM?
A: Cost per thousand (CPM) is a marketing term used to denote the price of 1000 advertisement impressions. CPM is commonly used for media comparison across tv, newspaper, radio etc.
Example:
$500 divided by 210,000 cars per month is $2.38 CPM (500÷210=2.38).
Q: How much does a billboard cost?
A: We have options. Billboards are priced according to size, location, and length of lease.
Q: Are you a full service company?
A: Yes, we can design the artwork, print the vinyl and install the billboard face.
Q: How long will it take to have my billboard installed?
A: Not long at all. Once your artwork is approved, the billboard face is usually installed within 2-3 weeks.
Q: Do you offer any discounts or specials?
A: Yes, our best rates and fees are based on long term agreements. Some of our promotions offer free printing and installation.
Q: Can I change my vinyl through the life of the contract?
A: Yes, we will gladly swap out the old vinyl and replace it with a new one; however, we do charge an additional cost that is determined by the size of your billboard.